Most of us are pretty sure we know how to protect ourselves in the sun. Use sunscreen when it’s hot and sunny, try not to get a sunburn, wear a hat, and so on. But we live in Oregon, home of the cloudy day and liquid sunshine. And if it’s cloudy, there’s no reason to bother with all that sun protection business, right? The clouds will protect us?
While I’ve heard this from so many Oregonians, it’s actually a big misconception. Ultraviolet radiation, the invisible rays that come from the sun and can do nasty thing like prematurely age your skin and cause skin cancer, can go right through clouds. It’s actually the UV rays, not the warmth or brightness of the sun, that can cause your skin to burn, and wearing sunscreen would prevent that from happening.
But when the clouds roll in, most of us would never think to put on sunscreen to protect our skin. Because why would you wear sunscreen on a cloudy day? Believe me, as an Oregonian, I understand the dissonance.
That’s why when I came across a product that had rebranded their sunscreen to incorporate clouds into the name, I was impressed that it would remind us that we need protection from UV rays even on cloudy days. And seeing that Oregon is consistently in the TOP 5 for highest rates of melanoma (the deadliest form of skin cancer) in the U.S., it might actually save lives.
CROETweb Sun Exposure topic